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Brevo (formerly Sendinblue)
Brevo
Email + SMS marketing platform with a generous free tier (300 emails/day forever). Formerly known as Sendinblue.
Prerequisites
- A Brevo account. Free tier gives 300 emails/day.
- A verified sender email.
Step-by-step
Verify a sender
Brevo → Senders & IP → Senders → Add a sender. Enter the email address you'll send from. Brevo emails it a verification link — click it.
For production, set up Domain Authentication under the same menu — gives proper DKIM signing for your domain.
Get your API key
Brevo → SMTP & API → API Keys → Create a new API key. Name it "SendGrail" and click Generate.
Copy the key. Brevo shows it once.
Add the connection in SendGrail
WordPress admin → SendGrail → Connections → Add Connection → pick Brevo.
Fill in:
- Connection Name: Brevo
- From Email: your verified sender
- From Name: display name
- API Key: paste from step 2
Click Save.
Test
SendGrail → Test Email → pick Brevo → send.
Troubleshooting
Sender not authorized to send
The From Email isn't verified. Verify the address (or domain) in Brevo → Senders & IP.
Invalid API key
Double-check that you generated a v3 API key (not the legacy SMTP key). Paste again from Brevo's dashboard.
Hitting the 300/day free limit
Free plans are capped at 300 emails per 24-hour period. Upgrade or use a different connection for high-volume.
What's next
- Email Routing — route marketing emails through Brevo while transactional goes through a faster provider.
- Test & Simulate — verify connection.